We think we have one of the strongest media teams in camping. We are also aware that is exactly the sort of thing a camp would say about itself, so here are the numbers.
Our team uploads around 10,000 photos every week to the camp photo site. That is a lot of photographs, and almost none of them are of your child, which is where the clever part comes in.
Facial recognition means you do not go hunting. Every night, your phone gets the latest pictures of your camper, and only your camper. No scrolling through ten thousand other people's kids looking for one familiar grin.
We film the big moments too. The special events, the shows, the days that end up being the ones they talk about in September. Those come to you through the summer, and the whole thing lands in August as an end-of-summer yearbook film that, in our experience, parents rewatch more often than campers do.
Add Instagram stories running through the day and you get a genuine window into camp. Enough to feel like you are there. Not so much that they feel watched, because the point of this place is that they get to be off their phone and in the moment.
So grab the popcorn, get comfortable, and prepare to be mildly jealous that they are having more fun than you are.
We joke. Mostly.
